Otravo merges with Travelgenio, to become top-5 online travel agent in Europe
Active in 32 countries
With its strategy to serve customers through meta-search engines, selling very attractive prices, Travelgenio, founded in 2010, has grown rapidly into a substantial player, with annual turnover of more than € 950 million. The combination is one of the largest online travel agents in Europe creating a joint sales volume of € 1,6 billio.
Designing a growth strategy together
This transaction will benefit both parties greatly.
Hans van Hoffen, Chief Commercial Officer of Otravo, stated, ‘With this strategic transaction we will take a major step towards a global footprint. In addition, we will be able to realise commercial economies of scale that will benefit consumers. After this transaction we will be among the top five operators in Europe and will be ready to become a leading player.’
Mariano Pelizzari, CEO Travelgenio: ‘This is an opportunity for both companies to take a leading role in the rapidly changing European airline ticket market. We are happy that we can join Otravo. This will take our business in Europe to a higher level through synergies and will help to become an even more relevant player in the travel industry. We are confident that this will also be translated into competitive prices and other benefits for all Otravo customers.’
With co-founder and CTO Pablo Albera, Pelizzari joins the Otravo Board and continues to manage the Travelgenio brand.
The Otravo travel agency is one of the market leaders in Europe in the area of online travel, with a wide offering of airline tickets and holidays, with brands including Vliegtickets.nl, VakantieDiscounter, Flygstolen, Greitai, and Travelgenio.
Created in 2010 and with offices in Madrid, Montevideo, Buenos Aires and Sydney, Travelgenio is an online travel agency that offers the best flight, hotel, rent-a-car and travel insurance fares and content. The online agency is now present in 32 different markets all over Europe, America and Asia Pacific, with websites in 17 different languages, and it plans to continue expanding the business during the next years.